Jordan Yuen

ICE Experience 2024

Provided art direction + execution of designs for ICE Experience 2024's exhibition (one of the largest events focusing on mortgage technologies and trends). All environmental booths follow a consistent design element of utilizing 1 blue square and various black squares portraying a fintech data feel.

ICE Pavilion

ICE Mortgage Technology main product showcase area, where attendees can speak with ICE experts, demo, and network with industry peers. 2024's design has been re-imagined to provide a more guided attendee flow path to depict the entire mortgage process.

Digital Graphics

Various static and motion graphics developed for X24

Looping motion design for the DJ booth area
iPad registration
Laptop event background + Mobile splash art

Registration

Attendee registration area, entry column wayfinding, registration kiosk panels, sponsors and mobile app information.

UX Booth

An interactive booth for customers to provide feedback on ICE Mortgage Technology products.

Customer Support Booth

A Q/A  booth for our attendees to ask questions about ICE products.